3 thoughts on “What about the 9C renewal expansion film”
Rolando
DONEWS April 15th (Reporter Wang Le) On April 15, Chen Xiaowei, president of Nine City, published an internal email to explain the renewal of "World of Warcraft" and disclosed the inner situation of NetEase's joint venture to snatch the "World of Warcraft" and accuse them of accusations. Netease "increased the interests of foreign companies and squeezed domestic peers in the form of prohibition of national regulations." (End)
Attachment: Chen Xiaowei's internal email
The recent period of time, the claims about Jiucheng will lose the agency right of "World of Warcraft", and various rumors have rumored. In the current situation of the income from "World of Warcraft" still accounts for most of the income of Nine Cities. Regarding the rumors of the outside world, all of our most respectable nine cities employees have no one listened to the rumors, and no one stopped to wait and see. , Stagnation. Each of us is in our own posts, working hard, double -cultivating, and using hard sweat to satisfy the promise to players, and use silent efforts to defend our dignity.
I. As the president of the ninth city, please allow me to give you the most lofty respect here; as a member of this large collective, I am proud of being among everyone.
Since May last year, I directly led the long and arduous negotiations on the renewal of the Ninth City on the Renewal of World of Warcraft. The huge success of "World of Warcraft" in the Chinese market is inseparable from the sweat and efforts of each of our nine cities, but the success of this game also brings some competitors to our partners. condition.
The negotiations have been extremely difficult from the beginning. As of August last year, another domestic online game company established a joint venture with our partners and signed some other games from the partner. The Chinese government prohibits foreign companies from issuing games in the form of wholly -owned or joint ventures in China in accordance with the law, while competitors have thrown conditions such as the establishment of a joint venture in negotiations with our partners to negotiate. The negotiation situation.
This in the Chinese market and fast development. The urgent mood of foreign game companies to independently enter this market can be imagined. But what we cannot understand is that some domestic companies, especially domestic game companies that have been self -relocating with domestic game flagships and threatened to not be agreed to increase the interests of foreign companies and squeeze domestic counterparts in the form of state regulations.
Recently, this domestic game company also put forward the "transfer" request to us through our partners, including Jiucheng that can invest more than $ 73 million of the server and other hardware equipment such as 22 million The US dollar was transferred to them, and the personnel who operated "World of Warcraft", especially the customer service staff, "transferred" to the company with one million US dollars, because "there is no" World of Warcraft ", you machines and people are Both will become pure costs. "
For this condition, we did not accept it, and we could not accept it.
The nine cities are the nine cities today are inseparable from the hard work of every nine cities; "World of Warcraft" is today's "World of Warcraft", and every The hard work of a nine cities cannot be separated. The esoteric rules in the game are our products and customer service staff answered in the way of the most Chinese and closest players; the function of Chinese players in Europe and America's game design is that our team has patiently persuaded partners to develop it many times; we The service staff on the basis of summing up China's operation experience has surpassed the regulations of Blizzard's global scoring system, and has reached the highest score; Without submitting the modified version, our staff silently understood and endured the complaints of the players, and in the first quarter, the number of online people in "World of Warcraft" created the highest historical record.
The nine cities are the most precious wealth in the nine cities.
Obviously, our competitors also realized this, and they adopted the method of digging the Jiocheng operating talents in private, and were disziled by the employees of Jiutong.
The people once asked me if I can imagine what will happen without "World of Warcraft". Indeed, without "World of Warcraft", we will lose most of the existing income. But as long as we still have every nine cities with energy and bones, we will have FIFA, Audition2 and "King World" that will be online, and we will have the independent research and development power that we are growing up. What are the reasons? Intersection
In future days, for all the games operated by Jiucheng, including "World of Warcraft" in the contract, we will still answer every player's question and sell each player to click on the card. This is our eternal commitment to players;
For our peers, we will abide by the principles of fairness, integrity, and cooperation, and firmly believe that the industry's norms are the fundamental development way; n n n n n n n n n n n n n n R n and every nine cities employees are the true wealth of this enterprise. We will never lay off because of the renewal of a game. The brothers and sisters in this big family must not be less. We have created the past of the nine cities, and we will still create the future of the nine cities.
In continued work, in the future
President of the ninth city
n April 14th In the afternoon, an inconspicuous small news on the other side of the ocean caused a hurricane in the country: American analysis agencies released news that NetEase may replace the Nine Cities and get the World of Warcraft and the expansion film " The right to operate the operation of the Wrath of the Lich King.
The evening of the day, many domestic websites published this news on obvious positions. Some media even said that Netease's replacement of Jiucheng will be the fact that the iron plate is nail, and the specific content will be announced in the near future.
In fact, similar rumors have been reported as early as the end of March this year. At that time, a domestic media stated in a prominent position: Nine Cities will lose the right to Warcraft. But soon, the nine cities denied the authenticity of this rumor to Tencent Games.
On the evening of April 14, many domestic people in the country told Tencent Games that the authenticity of the so -called rumors is doubtful. And from various signs, the possibility of Jiucheng lost to Warcraft's rights. The rumors are quite strange.
. As of press time, NetEase's stock price in Nasdaq fell slightly slightly by 0.54%, and the stock price of Jiucheng fell slightly by 0.23%. Obviously, the above rumors have not had much direct impact on foreign investors.
The industry insiders questioned false news
It reports that the contract between Jiucheng and Blizzard's cooperation in China will expire in June 2009. As this time approached, rumors about the "separate" of Blizzard in the nine cities are endless.
Is Wang Le, a senior online game analyst, told Tencent Games that foreign media released the rumors that NetEase replaced Jiucheng to obtain World of Warcraft's rights this time, which is very similar to many domestic rumors. "I feel a little numb, and I can basically be determined. This is another false news."
that night, Wang Le also expressed his feelings of crying and laughing in his blog: The rumors of "The Wrath of the Lich King" came again, huh. I believe there will be in the future. "He finally ridiculed that" some institutions are stir -fried stocks. "
Is who do not want to disclose their names also revealed that although NetEase and some companies have indeed talked to Blizzard's agency issues, in fact, whether it is the price or reality from Blizzard or the reality may be possible. In terms of sex, Netease's possibility of replacing Jiucheng is "almost zero."
The authenticity of the so -called message also aroused doubts in the industry. A compiler questioned Tencent game: "I checked for a long time, and I didn't see this news at all on this foreign website. The only news that could be found is quite different from the domestic compilation." n n n n n n n R N on the evening of April 14th, Tencent Games called Nine City and Netease. Both sides also expressed their unaware of rumors.
Mushes that someone deliberately let go of the wind
Wang Le believes that some media frequently speculate on Jiucheng Blizzard rumors, nothing more than two reasons. First, the nine cities may deliberately let go of the wind to increase the negotiation chips in Jiucheng and Blizzard. The other may be that competitors take the opportunity to hype to compete for the huge user base of World of Warcraft.
In financial reports, the total revenue of Jiucheng in the fourth quarter of last year was US $ 62.7 million, ranking the first camp of the listed online game enterprise, but the net profit of Jiucheng was only $ 6.5 million, which not only created self -self The lowest record since the fourth quarter of 2007, the minimum level among online game companies.
"The operating profit margin of the nine cities is only 14%, which is almost similar to selling cabbage in the online game industry." Internet analyst Guo Kaisen analyzed that Jiucheng paid overlapping to Blizzard's excessive copywriting might be drawn to the bottom A major reason for the profit margin of Jiucheng. Therefore, Jiucheng may also use this opportunity to ask Blizzard's price.
It also, Blizzard may also ask Jiucheng to increase the request to add authorization and sharing proportions to Jiucheng. This requirement will undoubtedly be rejected by Jiutong, which has a meager profit. The two sides may start a long -term public opinion game against these bright fights.
On April 14, the chairman and CEO of Jinshan Software also hinted that the proxy online game model was difficult and long. "If the agent is very good, the market may lose the agency right after a few years, or if you get it again, it is a sky -high price, which is equivalent to working for others."
Wang Le also believes that some competitors may also use the topic of hype to further crack down on the nine cities, while shaking the confidence of World of Warcraft users to continue playing.
is worth noting that on the 16th of this month, the Korean online game "Eternal Tower" introduced by Shanda Network will be officially available; Monthly official beta.
The possibilities of Jiucheng Blizzard's separation
The people in the industry told Tencent Games that the possibility of Jiucheng Blizzard's separation is unlikely. The reason is simple. The "separate" of the two will cause a lot of players to lose the World of Warcraft. The result of such a defeat is not in line with Blizzard's final return.
. Previously, there have been precedents in China to replace the online game agency rights, but most of these examples end in failure. The most typical is that in 2005, Guangtong Communication grabbed the "Legend 3" agency rights from Shanda. As a result, the users of Shanda's "Legend 2" did not have a large number of transfers because of this, and Optical Communications was in a huge loss.
The players also questioned that once NetEase really won the agent of Blizzard's game, there is a major problem of data introduction between Jiucheng. If the import of data is not smooth, the original virtual currency and equipment may be zero. "
Wang Le believes that these incidents show that it is difficult for foreign online game companies to be difficult to be particularly serious. Replace the agency company. "However, Blizzard and Jiucheng may also be very large. Before June, the difficult negotiations between the two parties may not stop."
is worth noting that the Taiwanese service "Warcraft" Warcraft "World" operator Zhi Fandi and Blizzard reached an agreement that renewed about 4 years.
At present, Blizzard has introduced another game "StarCraft 2" and Battle.net to China, and was represented by Netease. Guo Kaisen believes that after NetEase won "StarCraft 2", the possibility of obtaining Warcraft's agency rights is actually very slim. "After all, Blizzard will not put all eggs in a basket before lacking enough cooperation experience in NetEase."
In fact, Jiucheng has also been advocating its own research and development strategy recently, "Jiuzhou Games such as the Battle "and" Three Kingdoms "have been tested this year. At the same time, Jiucheng also won the agency rights of online games such as "FIFA2" and "Dance Group 2"
DONEWS April 15th (Reporter Wang Le) On April 15, Chen Xiaowei, president of Nine City, published an internal email to explain the renewal of "World of Warcraft" and disclosed the inner situation of NetEase's joint venture to snatch the "World of Warcraft" and accuse them of accusations. Netease "increased the interests of foreign companies and squeezed domestic peers in the form of prohibition of national regulations." (End)
Attachment: Chen Xiaowei's internal email
The recent period of time, the claims about Jiucheng will lose the agency right of "World of Warcraft", and various rumors have rumored. In the current situation of the income from "World of Warcraft" still accounts for most of the income of Nine Cities. Regarding the rumors of the outside world, all of our most respectable nine cities employees have no one listened to the rumors, and no one stopped to wait and see. , Stagnation. Each of us is in our own posts, working hard, double -cultivating, and using hard sweat to satisfy the promise to players, and use silent efforts to defend our dignity.
I. As the president of the ninth city, please allow me to give you the most lofty respect here; as a member of this large collective, I am proud of being among everyone.
Since May last year, I directly led the long and arduous negotiations on the renewal of the Ninth City on the Renewal of World of Warcraft. The huge success of "World of Warcraft" in the Chinese market is inseparable from the sweat and efforts of each of our nine cities, but the success of this game also brings some competitors to our partners. condition.
The negotiations have been extremely difficult from the beginning. As of August last year, another domestic online game company established a joint venture with our partners and signed some other games from the partner. The Chinese government prohibits foreign companies from issuing games in the form of wholly -owned or joint ventures in China in accordance with the law, while competitors have thrown conditions such as the establishment of a joint venture in negotiations with our partners to negotiate. The negotiation situation.
This in the Chinese market and fast development. The urgent mood of foreign game companies to independently enter this market can be imagined. But what we cannot understand is that some domestic companies, especially domestic game companies that have been self -relocating with domestic game flagships and threatened to not be agreed to increase the interests of foreign companies and squeeze domestic counterparts in the form of state regulations.
Recently, this domestic game company also put forward the "transfer" request to us through our partners, including Jiucheng that can invest more than $ 73 million of the server and other hardware equipment such as 22 million The US dollar was transferred to them, and the personnel who operated "World of Warcraft", especially the customer service staff, "transferred" to the company with one million US dollars, because "there is no" World of Warcraft ", you machines and people are Both will become pure costs. "
For this condition, we did not accept it, and we could not accept it.
The nine cities are the nine cities today are inseparable from the hard work of every nine cities; "World of Warcraft" is today's "World of Warcraft", and every The hard work of a nine cities cannot be separated. The esoteric rules in the game are our products and customer service staff answered in the way of the most Chinese and closest players; the function of Chinese players in Europe and America's game design is that our team has patiently persuaded partners to develop it many times; we The service staff on the basis of summing up China's operation experience has surpassed the regulations of Blizzard's global scoring system, and has reached the highest score; Without submitting the modified version, our staff silently understood and endured the complaints of the players, and in the first quarter, the number of online people in "World of Warcraft" created the highest historical record.
The nine cities are the most precious wealth in the nine cities.
Obviously, our competitors also realized this, and they adopted the method of digging the Jiocheng operating talents in private, and were disziled by the employees of Jiutong.
The people once asked me if I can imagine what will happen without "World of Warcraft". Indeed, without "World of Warcraft", we will lose most of the existing income. But as long as we still have every nine cities with energy and bones, we will have FIFA, Audition2 and "King World" that will be online, and we will have the independent research and development power that we are growing up. What are the reasons? Intersection
In future days, for all the games operated by Jiucheng, including "World of Warcraft" in the contract, we will still answer every player's question and sell each player to click on the card. This is our eternal commitment to players;
For our peers, we will abide by the principles of fairness, integrity, and cooperation, and firmly believe that the industry's norms are the fundamental development way;
n n n n n n n n n n n n n n R n and every nine cities employees are the true wealth of this enterprise. We will never lay off because of the renewal of a game. The brothers and sisters in this big family must not be less. We have created the past of the nine cities, and we will still create the future of the nine cities.
In continued work, in the future
President of the ninth city
n
April 14th In the afternoon, an inconspicuous small news on the other side of the ocean caused a hurricane in the country: American analysis agencies released news that NetEase may replace the Nine Cities and get the World of Warcraft and the expansion film " The right to operate the operation of the Wrath of the Lich King.
The evening of the day, many domestic websites published this news on obvious positions. Some media even said that Netease's replacement of Jiucheng will be the fact that the iron plate is nail, and the specific content will be announced in the near future.
In fact, similar rumors have been reported as early as the end of March this year. At that time, a domestic media stated in a prominent position: Nine Cities will lose the right to Warcraft. But soon, the nine cities denied the authenticity of this rumor to Tencent Games.
On the evening of April 14, many domestic people in the country told Tencent Games that the authenticity of the so -called rumors is doubtful. And from various signs, the possibility of Jiucheng lost to Warcraft's rights. The rumors are quite strange.
. As of press time, NetEase's stock price in Nasdaq fell slightly slightly by 0.54%, and the stock price of Jiucheng fell slightly by 0.23%. Obviously, the above rumors have not had much direct impact on foreign investors.
The industry insiders questioned false news
It reports that the contract between Jiucheng and Blizzard's cooperation in China will expire in June 2009. As this time approached, rumors about the "separate" of Blizzard in the nine cities are endless.
Is Wang Le, a senior online game analyst, told Tencent Games that foreign media released the rumors that NetEase replaced Jiucheng to obtain World of Warcraft's rights this time, which is very similar to many domestic rumors. "I feel a little numb, and I can basically be determined. This is another false news."
that night, Wang Le also expressed his feelings of crying and laughing in his blog: The rumors of "The Wrath of the Lich King" came again, huh. I believe there will be in the future. "He finally ridiculed that" some institutions are stir -fried stocks. "
Is who do not want to disclose their names also revealed that although NetEase and some companies have indeed talked to Blizzard's agency issues, in fact, whether it is the price or reality from Blizzard or the reality may be possible. In terms of sex, Netease's possibility of replacing Jiucheng is "almost zero."
The authenticity of the so -called message also aroused doubts in the industry. A compiler questioned Tencent game: "I checked for a long time, and I didn't see this news at all on this foreign website. The only news that could be found is quite different from the domestic compilation."
n n n n n n n R N on the evening of April 14th, Tencent Games called Nine City and Netease. Both sides also expressed their unaware of rumors.
Mushes that someone deliberately let go of the wind
Wang Le believes that some media frequently speculate on Jiucheng Blizzard rumors, nothing more than two reasons. First, the nine cities may deliberately let go of the wind to increase the negotiation chips in Jiucheng and Blizzard. The other may be that competitors take the opportunity to hype to compete for the huge user base of World of Warcraft.
In financial reports, the total revenue of Jiucheng in the fourth quarter of last year was US $ 62.7 million, ranking the first camp of the listed online game enterprise, but the net profit of Jiucheng was only $ 6.5 million, which not only created self -self The lowest record since the fourth quarter of 2007, the minimum level among online game companies.
"The operating profit margin of the nine cities is only 14%, which is almost similar to selling cabbage in the online game industry." Internet analyst Guo Kaisen analyzed that Jiucheng paid overlapping to Blizzard's excessive copywriting might be drawn to the bottom A major reason for the profit margin of Jiucheng. Therefore, Jiucheng may also use this opportunity to ask Blizzard's price.
It also, Blizzard may also ask Jiucheng to increase the request to add authorization and sharing proportions to Jiucheng. This requirement will undoubtedly be rejected by Jiutong, which has a meager profit. The two sides may start a long -term public opinion game against these bright fights.
On April 14, the chairman and CEO of Jinshan Software also hinted that the proxy online game model was difficult and long. "If the agent is very good, the market may lose the agency right after a few years, or if you get it again, it is a sky -high price, which is equivalent to working for others."
Wang Le also believes that some competitors may also use the topic of hype to further crack down on the nine cities, while shaking the confidence of World of Warcraft users to continue playing.
is worth noting that on the 16th of this month, the Korean online game "Eternal Tower" introduced by Shanda Network will be officially available; Monthly official beta.
The possibilities of Jiucheng Blizzard's separation
The people in the industry told Tencent Games that the possibility of Jiucheng Blizzard's separation is unlikely. The reason is simple. The "separate" of the two will cause a lot of players to lose the World of Warcraft. The result of such a defeat is not in line with Blizzard's final return.
. Previously, there have been precedents in China to replace the online game agency rights, but most of these examples end in failure. The most typical is that in 2005, Guangtong Communication grabbed the "Legend 3" agency rights from Shanda. As a result, the users of Shanda's "Legend 2" did not have a large number of transfers because of this, and Optical Communications was in a huge loss.
The players also questioned that once NetEase really won the agent of Blizzard's game, there is a major problem of data introduction between Jiucheng. If the import of data is not smooth, the original virtual currency and equipment may be zero. "
Wang Le believes that these incidents show that it is difficult for foreign online game companies to be difficult to be particularly serious. Replace the agency company. "However, Blizzard and Jiucheng may also be very large. Before June, the difficult negotiations between the two parties may not stop."
is worth noting that the Taiwanese service "Warcraft" Warcraft "World" operator Zhi Fandi and Blizzard reached an agreement that renewed about 4 years.
At present, Blizzard has introduced another game "StarCraft 2" and Battle.net to China, and was represented by Netease. Guo Kaisen believes that after NetEase won "StarCraft 2", the possibility of obtaining Warcraft's agency rights is actually very slim. "After all, Blizzard will not put all eggs in a basket before lacking enough cooperation experience in NetEase."
In fact, Jiucheng has also been advocating its own research and development strategy recently, "Jiuzhou Games such as the Battle "and" Three Kingdoms "have been tested this year. At the same time, Jiucheng also won the agency rights of online games such as "FIFA2" and "Dance Group 2"
Is there any problem with the contract in 2008?
It depends on when it expires ·
More and more news shows that NetEase will take over WOW. Anyway, I can't play WLK anyway. When the contract expires in June, everything is seen ~