1 thought on “How to write Taobao live title and introduction?”

  1. At present, most Taobao shops are selling goods with Taobao live broadcast. The interactive form of live broadcast allows Taobao buyers to better understand the product, thereby attracting more buyers. Therefore, Taobao stores need to pay more attention to how to write the title and introduction of Taobao live broadcast. Please find the specific content together.
    Pet Taobao live title, how to write the title and introduction of Taobao live broadcast.
    1. What is a Taobao live broadcast introduction mode?
    T Taobao live content introduction, the number of words is not less than 26 words. It is a further explanation of the title, but the content should be brief and concise, there are key sudden broadcast, attractive, and readable copywriting. It can be an anchor's self -introduction, the main product characteristics, the guests of the scene, and the fan benefits. The demonstration text of the content is as follows:
    The live broadcast is hosted by ___ anchor. I will be in _________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________ n2.
    1. The title is short, including keywords.
    The keywords of the on -site theme are written in front of the title, so that people can notice at a glance. For example, when selling clothes, you can focus on the style of clothes, such as girls' styles, the style of the royal sister, and so on. At the same time, the title should not be too long, because the title that is too long cannot be displayed on the page nor highlight the focus.
    2. Do not use taboos.
    The words related to discounts and false propaganda, such as Sui, Qing, Selling, Almighty, Unique, Sales Champions, Unique, etc. Do not appear in Taobao title.
    3. Use marketing vocabulary.
    [Noun]: Special activities, feasts, welfare, discounts, luxury gifts, carnival, surprise, big remuneration, big promotion, exquisite gifts, good/high goods, boutique, discounts.
    [A verb]: debut, grab, hi, play, xxx open/come/come, broadcast, benefit, sell, go straight, miss the meeting, come, come, unstoppable.
    [Adjective]: Limited, limited, super -value, low cost performance, shock, hot, full, popular, stimulus, high -end.
    [Sigh]: High energy, explosion, seconds, buying,
    [Parallel]: XX does not stop, but XX is a lot. If you do n’t X, lose money. Value x, double xx, x soft.
    [Quantitative words]: a big wave, a whole audience.
    [Symbol]: Frequent use of exclamation marks.
    4. Title highlights.
    The headlines, creating a sense of news, causing curiosity, and resonating the headlines that can stimulate people to click on their desires to stand out. The title of the public should not be obscure, and the number of title is about 8-10 words.
    The live title and content introduction are the entire live broadcast service, the title and introduction should not be exaggerated. If you stay away from the actual live content, it is easy to lose authenticity. Not only can not achieve the purpose of the live broadcast, but also the opposite effect. So no matter how well you do the title and introduction, the most important thing is to do a good job.

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